I come from pretty humble origins. I took me time to psychologically come to terms with that. To get from point A to point B, I faked it until I made it in many areas of my life. I did […]
Category: Branding
How To Establish Your Brand With Norton’s Fire Analogy
Imagine you are in ancient times, Asia or Europe. You are walking outside in the winter cold. It’s nighttime. You are in the forest, and you have an immediate need for warmth. You come to an open field, a clearing […]